owing your website’s SEO, you will improve the speed of your site. High-speed websites will help you offer the best user experience to your visitors. In addition, high SEO rankings will also correspond with higher-speed websites.
SEO will improve the user experience of your website
As you can tell from the last few points, SEO will improve the overall user experience of your website. It is important that you keep in mind that Google’s goal is to provide relevance to its users. To rank high on Google, your website must be relevant. In order to be relevant, you will have to offer a great user experience
SEO is growing
SEO spending is forecasted to increase to $80 billion by 2020. SEO spending is likely to be higher than online advertising spending. SEO is growing for one reason. It works. Your business has an opportunity to jump on the SEO bandwagon before it becomes too saturated.
SEO is mobile
Mobile is the future of online. And, 50% of all Internet users are mobile. This is likely to continue to increase. By optimizing your website for SEO, you are also preparing yourself for the next generation of marketing. Your website must be mobile-friendly. And, search engines will favor your website for optimizing your site for mobile.
SEO will help you stand out
There are 1 billion websites on the Internet. The average person will never know what most of the Internet has to offer. Higher SEO rankings will help you stand out from the millions of other websites.
SEO is laser-targeted
SEO is keyword-based. This means that listings appear based on the keywords people search for. The advantage here is for you to reach people who are looking for exactly what your business offers. The keyword targeting the ability of SEO is one of the primary reasons why it delivers the most qualified traffic to your website.
SEO traffic is the real deal
SEO traffic is the real deal. The people visiting your website are not coming for fun. They are in actionable pain. They have real problems. They are looking for answers, and they clicked your website because they think you can find it with your business. And this is one of the benefits of SEO. As long as you add value, and understand your customers, you will have much success with SEO.
SEO rankings last forever
Okay, not really. But honestly, it is extremely hard to screw up SEO rankings. You will likely remain in top positions unless you use black-hat SEO practices. Black-hat SEO practices consist of frowned-upon tactics to trick search engines to rank your website. However, you are not going to have to worry about this. Why? Because you are going to use a trusted SEO company. Once you attain top placement, it is time to celebrate! Or, begin expanding to other keywords.
SEO can eliminate cold-calling and other traditional strategies
Tired of passing out flyers? Tired of advertising in magazines and not seeing results? Tired of cold calling people and bothering people who will never want to buy from you? If your answer is yes, invest in SEO.
SEO can double, triple, or quadruple your business
SEO can literally double, triple, or quadruple your business. SEO exposes you to the entire market of individuals searching for you. You can expand in more cities, states, nations, or other parts of the world with an effective SEO strategy. The world becomes your marketplace with an effective SEO strategy.
SEO can help you attract talent
SEO can help you attract talent. People looking for work also start their journey on Google. You can optimize your website to rank on Google for the positions you are hiring for. Avoid recruiting fees and acquisition costs by investing in an SEO strategy.
SEO is Affordable
SEO is more affordable than advertising to increase your conversions. SEO pricing typically ranges from $800-$2000 per month. However, the return is invaluable. Once you rank #1 on Google, your website will receive thousands of free hits to your website.
SEO is the smartest marketing investment you can make
The benefits of SEO are endless. SEO is the smartest marketing investment you can make. It is a long-term asset to your business. It generates traffic, leads, and sales. It does not require any advertising. Your customers are searching for it right now. And, one of your competitors is growing your business significantly from it. If you want to grow your business without cold calling, networking, or other forms of “push” advertising, invest in an SEO campaign today.